■ Marketing is a social process that is needed to discern consumers' wants; focusing on a product /service to those wants, and to mould the consumers towards the products / services.

■ The Marketing teams (Marketer) have the task to create the consumer awareness of the products / services through marketing techniques

■ Marketing tend to be seen as a creative industry, which includes advertising, distribution and selling .

■ Sales are the activities involved in selling products or services.

Selling is talking to the right persons; at the right time; with the right solution; for the right price, recognizing the right to confirm (Close deal) ........

Marketing is the in visible hand that move products from sellers to buyers, Marketing consists of the strategies and tactics used to identify, create and maintain satisfying relationships with customers that result in value for both the customer and the Marketer.........

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